Our Story

Our Journey

From pandemic challenges to fitness innovation - discover how we became your trusted partner in health and wellness.

2021

Can't Be Done Alone

Embarking on our journey amidst the challenges of 2020, we took a leap of faith into the world of fitness equipment. As the pandemic reshaped lifestyles and priorities, we saw an opportunity to provide quality gear to those seeking wellness solutions from the comfort of their homes. What began as a response to the uncertainties of COVID-19 has evolved into a passion for promoting health and vitality. Our commitment remains unwavering: to offer reliable, innovative fitness equipment that empowers individuals to achieve their wellness goals.

July 2022

Learning to Take Risks

In 2022, we embarked on a transformative journey of growth and expansion. Recognizing the evolving needs of our customers, we decided to take a bold step forward. By purchasing new products in larger quantities, we diversified our catalog, offering an extensive range of fitness solutions to cater to varying preferences and goals. But our vision extended beyond mere product offerings. Understanding the importance of convenience and accessibility, we ventured into new services, notably white glove delivery, ensuring that our customers' fitness journey begins seamlessly from the moment they receive their equipment.

January 2023

New Challenges

In our journey of growth, we faced new challenges. To meet increased demand and improve service, we opened a new warehouse in Nashua, NH. This move symbolizes our commitment to efficiency and customer satisfaction. Though not without hurdles, teamwork and resilience prevailed. Our new facility streamlines logistics and reinforces our dedication to empowering individuals in their fitness journey.

March 2024

Distribution at Scale

As our operations expanded, so did our focus on enhancing distribution capabilities. We recognized the importance of a robust supply chain to meet growing demand. Strengthening relationships with suppliers became a priority, allowing us to increase inventory and offer a wider range of products to our customers. By fostering collaborative partnerships, we gained access to diverse offerings and improved flexibility in meeting market demands. In our pursuit of efficiency and cost-effectiveness, we explored various distribution channels, seeking opportunities to optimize delivery and enhance customer experience.

Our Values

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Quality First

We source only the highest quality equipment from trusted manufacturers to ensure durability and performance.

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Innovation

Constantly evolving our services and offerings to meet the changing needs of fitness enthusiasts.

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Customer Service

Providing exceptional support and white glove delivery to ensure your complete satisfaction.